"Ship more campaigns without hiring a content team."
You're a six-person marketing org carrying a fifty-person quota. Hiring a writer takes a quarter you don't have.
A team of ten agents and you. They draft, research, analyze, design, and personalize. You stay in charge of every word that ships. A campaign that used to take six weeks goes live in six hours.
AI sections render per-contact, not per-segment. Every person in your HubSpot lands on a page written for them, not for their persona. Or do the same on any website.
Ten specialist agents draft, research, edit, and design. You stay the eleventh. Nothing ships under your name unattended. Brand voice files, approval flows, human reviewers on every output.
In today's fast-paced business landscape, leveraging cutting-edge AI solutions is essential for organizations looking to stay ahead of the curve and drive meaningful ROI…
Our end-to-end platform empowers teams to harness the power of next-generation technology…
Bombora topic scores tell you 60,000 companies are interested in your category. Useful, if your sales team can call 60,000 companies. If they can't, and they can't, you don't have intent. You have a list.
We build proprietary signals for the moments your sales team would actually pick up the phone for.
You've grown headcount 38% YoY. Your content team hasn't. Here's the math on what Throughline would have shipped for Ramp this quarter, given your stack.
The intelligence already exists inside your company. Sales calls, LinkedIn replies, HubSpot enrichment, brand voice docs, the spreadsheet your analyst keeps in their head. Throughline turns every signal into something you can ship.
Blogs, reports, microapps, social. Show up everywhere a buyer is looking, on their terms.
Per-contact landing pages, gated apps, lead-gen flows. Turn attention into a HubSpot record.
Personalized URLs into sequences and DMs. Engagement data writes back. Marketing-attributed pipeline, finally legible.
You're a six-person marketing org carrying a fifty-person quota. Hiring a writer takes a quarter you don't have.
Your best ABM motion ships a hand-crafted page for a top-50 account. Now do it for 2,000 contacts in 5 minutes.
You've been burned by ChatGPT under your brand. So has your CMO. So has the buyer reading the email.
Not one chatbot. Ten specialist agents that handle the parts of content production a full team used to do. You stay the eleventh, in charge of every word that goes out.
Plans the specific content piece. What it covers, what beats it hits, what evidence the others need to gather, what good looks like before a draft starts.
Pulls primary sources, transcripts, market data, and citations. Always shows its work.
Scrapes Reddit, LinkedIn, X for the conversations actually happening in your category.
Turns HubSpot enrichment, AirTable bases, Sheets, and APIs into chart-grade narratives.
Structures every piece as a story arc. Three-act spine. Beats. Tension. Payoff. Not a listicle.
Writes in your voice, your style, your spell-checker. Generates the first draft. Never the last word.
Cross-links new content to everything you've already shipped. Keeps the brand canon coherent.
Measures how AI engines answer your buyers’ questions, then turns every gap — pages, facts, Reddit threads, Wikipedia entries, review sites — into ranked, evidenced work.
Line edits. Structural edits. Fact-checks every claim against the sources Research surfaced.
Lays out the page. Picks imagery. Builds responsive sections. Hands you a publish-ready artifact.
Load a brand-voice file once. It's a Markdown doc. Examples of voice, words you'd never say, the way you spell things. Every output runs through it before a draft is ever generated.
"In today's rapidly evolving marketing landscape, organizations must leverage cutting-edge AI to remain competitive. Our comprehensive end-to-end solution empowers your team to unlock unprecedented value…"
"Most marketing AI tools shipped without thinking about what they'd actually write under your name. We did. Load your voice file, your style guide, and three pages of things you'd never say. The draft comes back sounding like you, not a LinkedIn carousel."
Select any section. Write a natural-language prompt. Drop in any HubSpot property (or any custom property from any source). The Drafting Agent rewrites that section per-contact at render time. Not mail-merge tokens. Actual paragraphs written for the specific person on the page.
Hi {firstName}, thanks for your interest in our {industry} solution. Our platform helps {company_name} achieve {generic_outcome}…
Hi Jordan. Most Series B fintech teams hit a wall when they cross 120 employees. You crossed it in March. The math on what Throughline would've shipped for Ramp last quarter, given your stack of HubSpot + Notion + Clay, is on the next page.
Visual select gives copy and design feedback in plain English. Code toggle lets you edit directly. The AI Assistant pane tracks what the agents changed, what they suggest next, and where the draft sits in the pipeline. Nothing autopublishes. Your name only goes on something a human said yes to.
Your call recordings are a goldmine. Here's how to actually use them.
The intelligence already exists. Your sales team generates it every single day, in discovery calls, demo calls, lost-deal debriefs, renewal conversations.
That's not a research gap. That's a systems gap. And it's costing you more than you think.
Throughline asks the questions your buyers ask — every day, on the surfaces they actually use — then tells you exactly what to fix, pre-briefs the fix into the same agents that write everything else, and comes back three weeks later with proof it worked.
Cited vs named, you vs every competitor you track — with sentiment, accuracy flags, and where in the answer you appear. Per engine, per region, per buyer intent.
Eleven detectors turn measurement into a ranked to-do list: prompts a competitor owns, pages losing citations, answers that get your facts wrong, questions nobody covers yet.
When engines cite G2, Reddit, or Wikipedia instead of anyone’s website, you get the exact cited pages and the playbook for getting present on them.
Start an opportunity and the draft appears with the brief pre-seeded — evidence, objective, answer-shaped structure. The agent team and editor finish the job.
Every page, one row: AI citations and trend, search demand, answer-shape score — ranked by what to refresh next. Your Monday morning starts here.
Every shipped fix gets its citation rate re-measured three weeks later — improved, no lift, or regressed, with sample counts. Receipts, not vibes.
The free AEO report audits your pages the way AI engines read them, checks which AI crawlers you’re blocking, then asks real engines your buyers’ questions and shows who gets mentioned — and who gets cited instead of you.
Quizzes, calculators, benchmarking tools, ROI models. Built on top of your content, your HubSpot segments, or the spreadsheets your analyst already maintains. Not signal bait. Real customer engagement.
Focused, lean tool. Fast to generate. Good for quizzes, calculators, 3-5 chart data snapshots.
Dense, multi-dimensional experience. AI-extracted text themes, 8-12 chart dashboards, brand-tuned copy.
Turn an existing article, report, or page into an interactive companion.
Pick a contact or company list. The app reads enrichment data and personalizes per visitor.
Point at a base. The app stays live as your data changes.
Connect a spreadsheet. Updates flow through to the rendered app.
Fetch from any JSON endpoint. Your warehouse, your CDP, your own API.
Drop designs, spreadsheets, docs, or images. Used as ground truth for the app.
Point at any web page. Throughline analyzes it and builds the app around it.
Reuse a dataset already attached to another piece of content.
Upload your HTML/JS/CSS. The Designer Agent polishes it. You stay in the source.
Pick a HubSpot list. Author the page once. Throughline renders a personalized variant per contact at their unique URL. The URL writes back to a HubSpot property, ready to drop into a campaign, a sales sequence, or a LinkedIn DM.
Take the enrichment data already living on a HubSpot segment. Generate a public benchmarking tool, ROI calculator, or industry-report microapp out of it. Market data is no longer just for signals. It is the customer engagement.
Roughly: one full campaign per month — micro-app + long-form + social + 2,000 personalized contacts, plus positioning.
Roughly: 2–3 campaigns to 2,000 contacts each + a handful of standalone pieces.
Roughly: 4+ campaigns/month with deep personalization, across the full content mix.
Every input shows what it costs in credits. Total updates live. Plan recommendation updates as you go. No surprises in month three.
The unit we meter usage in. One credit ≈ one piece of generation work. A blog post is 15 credits. A personalized variant for one contact is 0.05 credits. Every action shows its credit cost before you run it. No hidden meters.
We don't auto-charge overages. You'll get a notification at 80% and at 100% of your monthly allotment, and the choice to top up (in fixed blocks: 100 / 500 / 2,000 credits) or wait until your plan resets. Nothing surprise-bills you.
Up to 25% of your monthly allotment rolls into the next month. Unused credits beyond that don't carry. We'd rather you use the platform than hoard. Top-up credits never expire.
Two options. Top up in blocks at $1.00/credit (100 / 500 / 2,000), or move up a tier for the month. We'll prorate. The calculator above models both.
AirOps grew from a workflow runner into an AI-search visibility platform — tracking plus content workflows, aimed at enterprise SEO teams. Throughline covers the same measure → act → verify loop (real engines sampled daily, ranked opportunities, citation lift re-measured at 21 days) and then keeps going: the content surface itself, microapps, per-contact personalization, HubSpot depth, human-in-the-loop review. Self-serve, at a marketing-team budget.
Mutiny and Tofu are personalization layers. They sit on top of content you already have, swapping headlines and modules based on the visitor. Both sales-led at $3K+/mo. Neither writes the content. Neither builds the microapp. Neither has a brand-voice file you can govern.
Kontent.ai is a headless CMS. You author content there, deliver it via API. No agents. No personalization at scale. No microapps. The opposite end of the stack from us.
Throughline is the only product that ships interactive microapps, content, per-contact personalization, and a closed-loop AI-search (GEO) engine in one place. Ten agents do the labor. A human approves the output. A marketing-team budget. Self-serve from day one.
Yes — end to end, not just a dashboard. Throughline asks the questions your buyers ask, daily, across ChatGPT search, Google AI Overviews and AI Mode, Perplexity, Gemini, and Claude (plus Bing Copilot’s first-party report), and tracks citation + mention share of voice against your named competitors — sentiment, accuracy, and position in the answer included.
Then it acts: every gap becomes a ranked opportunity with the evidence attached — fix this page, create this answer page, get present on this G2 category or Reddit thread. One click pre-briefs the work into the same agent pipeline that writes everything else, and three weeks after you ship, the citation rate is re-measured: improved, no lift, or regressed. Measurement is metered like everything else — you see the credit cost before you track a prompt.
Yes, on Growth and Scale. Plug in your OpenAI, Anthropic, or Azure key and route generation through your tenant. Credits still meter our orchestration (brand voice checks, approval flows, HubSpot ops) but model spend goes to your provider directly.
Installed via the HubSpot marketplace. We read lists, contact properties, and
company data. We write back custom properties (contentos_engagement,
contentos_last_viewed, etc.) that you can fire workflows off of.
Personalized URLs live at your subdomain via CNAME. The flow is fully bidirectional.
A single landing page renders a different version for each contact in your list, at request time, not at deploy time. An AI section pulls in HubSpot properties (industry, ARR, last form submission), writes a paragraph specifically for that contact, caches it, and serves it on first visit. You author once. The page ships N times, where N is your list size. Personalized URLs get sent back to HubSpot as a custom property, ready to drop into a campaign, a sales sequence, or a LinkedIn DM.
Better. Throughline is in private beta until June 30. The first 25 customers join free, full product access, for the duration of beta. Apply through a 20-minute discovery call with Nick. If your use case fits, you are in. If not, we will tell you straight rather than waste your quarter.
Yes. Monthly plans cancel at the end of the current period. No contract. No phone call. Annual plans get a prorated refund within the first 30 days. Your content stays exported to your HubSpot regardless.
That's what the approval flow is for. Nothing ships without a human yes. If a draft is unusable on arrival, regenerating it doesn't cost a second credit within 24h of the first run. We don't charge you twice for the same brief.
No. Your content, your brand voice files, your HubSpot data, and
your generated outputs are never used to train any model. Not ours. Not our model
providers'. We pass x-no-train: true on every model API call.
Contractually enforced. Audit log available on Scale.
Free for the first 25 customers, through June 30. Apply with a 20-minute discovery call.
If your use case fits, you're in. If it doesn't, we'll tell you straight up.